Who would imagine that something as simple as candy wrappers could actually make a lasting impression in a client's mind and promote a business in an unforgettable way? The psychology behind this idea is simple.
People love chocolate because it tastes good. When they dive into a delicious piece of chocolate with a company logo on the wrapper, it forms a positive and lasting association. In other words, the happy experience of eating that chocolate results in the brain's "feel good" substance, dopamine, being released in certain brain regions. Eventually, they will come to associate the company with the feeling that the chocolate provides.
Dopamine helps people recall positive experiences. Once they have learned a positive association with a chocolate bar wrapped in a company logo, they will experience a tiny surge of anticipation when they see that logo again. It really does work! This is why more and more organizations are jumping on the custom candy wrapper bandwagon.
Virtually everyone loves chocolate. Candy wrappers that contain an organization's name or logo can be given out as employee incentive bonuses. They can represent a company at a convention or fair, and they are perfect gifts for corporate clients. People will see the name of the logo, and the next sensation they experience is the delicious chocolate flavor as the bar melts in their mouths.
Customized candy can be thought of as a company mascot that clients will use to remember the organization. Therefore, it is important to order customized candy wrappers from a high quality company that has a lot of experience in the area of custom printing and packaging. Since 1999, Sweet Wrappings has helped hundreds of businesses promote special events, say, thank you to Friends, Family, Customers and Employees and create solid business relationships.
Please contact us for additional information about how candy bar wrappers from Sweet Wrappings can deliver delicious additions to your business practice and more!
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